I think people have collectively given up on data security. Like, we joke about it, especially with the "My FBI agent" memes. We have all these terms and conditions that we don't read, and they may have a line or two that says "we can do whatever we want with your data if you agree."

There's this book I read about a future where private corporations ruled over governments. The divide was more on what employees of said corporations can have and do vs the perks of the other corporations. It was a big loyalty game.

We might have that soon, what with how we worship brands and the way they validate us socially.