I mean if you’re so insistent on diminishing a vital facet of the community to “shiny rocks” (you’re evidently not familiar with lithium batteries) you’re probably not the shops target demographic. Also, the jewelry store isn’t on the resort. It’s on the way to it, as are other businesses like bars, restaurants, dispensaries, post offices, and storage facilities. What do they have to do with skiing? You think the town should require, “What do you have to do with skiing?” when these businesses submit their proposals? The entire community doesn’t have to eat, breathe, and sustain themselves off of skiing. Good grief.