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alien_from_Europa t1_j75us6m wrote

Worked for Coke. Release the terrible New Coke and lose drinkers. Replace it with Coke Classic and get more drinkers than ever before.

It's crazy how "appreciate what you got or we'll be horrible" is a successful marketing tactic.

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stewmander t1_j75y5fq wrote

Yup, It was used as cover to so coke could switch from real sugar to corn syrup without people noticing.

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