Submitted by YouGov_Official t3_11s7fq0 in dataisbeautiful
YouGov_Official OP t1_jcc6yly wrote
Tool: Adobe Illustrator
Source: https://today.yougov.com/topics/entertainment/articles-reports/2023/03/09/most-popular-taylor-swift-albums-us-ranking-fans
Methodology: This poll was conducted online on February 14 - 21, 2023 among 2,000 U.S. adult citizens. There were 832 fans of Taylor Swift — defined by people who know who Taylor Swift is and responded to the question "Are you a fan of Taylor Swift" by saying "Yes, I'm a big fan of Taylor Swift" or "Yes, I'm a fan of Taylor Swift." Respondents were selected from YouGov’s opt-in panel using sample matching. A random sample (stratified by gender, age, race, education, geographic region, and voter registration) was selected from the 2019 American Community Survey. The sample was weighted according to gender, age, race, education, 2020 election turnout and presidential vote, baseline party identification, and current voter registration status. Demographic weighting targets come from the 2019 American Community Survey. Baseline party identification is the respondent’s most recent answer given prior to March 15, 2022, and is weighted to the estimated distribution at that time (33% Democratic, 28% Republican). The margin of error for the overall sample is approximately 2%.
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