A Simple Analysis Of Twitter's Potential Change In Business Model [OC]Submitted by chartr t3_yl5gml in dataisbeautiful
bamboozled_bubbles t1_iuy6yxq wrote
The danger of a purely ad-based platform is that the entire incentive structure is based on volume of impressions/engagement which conflicts with aiming for credible content. If charging celebrities $8/m means they can afford to govern the platform better, maybe it’ll work.
ArkGuardian t1_iuzo72y wrote
How many celebrities do you think there are? A significant portion of the user base has to opt in for this to work. Granted there are businesses that have been successful in getting significant portions of its audience to opt in to payment for features over ads, but Twitter needs a really compelling value prop for people to do that
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