I was telling my fiance yesterday how much I dislike modern pickup trucks after reading the Axios article yesterday and she was kinda rolling her eyes because I normally deep-dive into useless topics...but then I showed her that visualization and she immediately got it. "They're not even trucks anymore"

then I showed her the stacked bar chart showing how people use use their pickup truck mostly just for their daily commute and as a grocery getter. She had the same 'wtf? just get a crossover/hatchback/stationwagon/minivan' reaction I did.

very cool, Axios. very cool