The weak point of the iPhone lenses is that they lack the fancy optical coatings that the Nikon’s and Canon’s have. The evidence is the amount of chromatic aberrations which is the purple fringes around backlit things like tree branches.

Apple appears to be exploring what software can do to make things “Automagic” for the masses. As a semi-pro I want just the RAW file to tweak myself because those are important expressive choices that belong in the realm of an artist. I used to have a Nikon flagship camera and lived in photoshop, so anything automagic is just frustrating! I’d like to have a “Pro-mode” that leaves the RAW file alone! That should be easy for Apple right?