One plaza over from the Guitar Center is a store called Music & Arts. Went there to get a clarinet for my kid. They had decent prices and selection of guitars, albeit small. Worth checking out.

Sucks cause my dad worked for Daddy's Junky Music when I was a kid. Moved away from the state for 20 years and just got back and learned they went out of business a while ago. I went there for bass lessons in high school.