Something I learned as I was learning about art is rules are nothing more than causal relationships between actions and consequences. Some Rules are made as an attempt at curving the behavior of the collective into a societal norm others are inherent to our biology. An example in film making is as a general rule the horizon should always be parallel with the frame as a canted horizon will make the audience uneasy. Well what about when you want the audience to feel uneasy. Then that rule becomes a tool for story telling.

Not all Rules are written but all exist none the less. Long before the laws of gravity where described by Newton people were falling down and picking things up. But the better we understood the rules the more powerful the tool became. Culminating in nuclear power and space travel. When you understand a rule and why it exists it goes from being a restriction to being a fulcrum to balance against. Suddenly the thing holding you back can catapult you beyond your peers. Rules aren't made to be broken they are discoveries to be made and understood. Rules are tools.