Creating raised pedestrian crosswalks around campus would have the benefit of slowing cars down while also making pedestrians more visible. Some flashing pedestrian lights are sorely needed around VCU. Narrowing Cary and Main's lanes by painting a bike lane doesn't seem a bad idea either, and would be pretty cheap (narrower lanes promote cars to slow down).

That being said, I drive around downtown a LOT as an Uber and have witnessed students walking or running directly into the street without looking, not using a crosswalk, having their earphones in, checking their phones, etc. I'm not blaming anyone here, but it seems to me that there's a bad mix of improper pedestrian safety measures by the city AND a college campus that brings in a large amount of students from NOVA's sprawling suburbs who just don't have the experience of living in an urban/pedestrian environment. It isn't anyone's "fault" necessarily, it's American car culture rearing its ugly head.

During my VCU orientation there was nothing said about getting around campus safely, which I found odd. It wouldn't be the worst idea to have a mandatory orientation on what it means to be a pedestrian on campus.