HammerTh_1701 t1_jbge3t0 wrote
Reply to comment by [deleted] in Consumers respond less positively to new products when their brand names use unconventional spellings of real words, like “Klear” instead of “Clear.” Findings showed that consumers saw these names as indicating the brand was less honest, down-to-earth and wholesome. by geoff199
The longest German word ever coined was a law meant to prevent exactly that.
Rindfleischetikettierungsüberwachungsaufgabenübertragungsgesetz - the law to transfer the duty of monitoring the labelling of beef
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