They need investor exposure infinitely, or more accurately they need marketing infinitely. Not that they actually need it, but they would pursue it near-infinitely.

This isn't an immature company, it's run by some of the most experienced hype machines and aggressive investors around. These are some of the people who helped explode facebook, airbnb, reddit, and more. They have no ideology, or, their ideology is continual growth at any cost.

I don't get why people not only let them publish so much propaganda about their companies, but in many cases even actively promote them and talk well of them.