Submitted by EW234 t3_11zj7dz in technology
Badfickle t1_jdcxolq wrote
Reply to comment by i_am_covered in Ford says EV unit losing billions, should be seen as startup by EW234
That's true. They will undoubtedly raise the price considerably to start with and not even offer the cheapest version. They can do that because the demand is high and they will be supply constrained at first and can make more profit off the higher end versions. Prices could be in the 80k-90k range and I would not be at all surprised to see them reach 30-40% margins once they hit volume production.
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