Well, yes some people do not pay attention because they have lives and don't sit around keeping track of companies playing little games. Plenty of people don't know xfinity is comcast. Companies do it cause they know it works for at least a portion of the population. The name has become actually kinda funny though, seeing how badly they botched the metaverse thing at this point. However, I choose to use the old name in a derogatory and disrespectful fashion. =b