Soupjoe5 OP t1_j0lmghq wrote on December 17, 2022 at 4:29 PM

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The cloud providers also see cosying up to the exchanges as helping to secure business with thousands of related financial companies. Nasdaq, for instance, has many infrastructure customers that rely on it for trading, clearing and settlement, which means they too will be relying on AWS.

“There are going to be opportunities for us to actually form new relationships,” said Scott Mullins, managing director of worldwide financial services at AWS. “There are some markets that we don’t have infrastructure in yet and we’ll have an opportunity to expand,” he added.

Beattie of MSP said: “The cloud providers definitely want to learn more about financial markets and the quid pro quo is that they get to stipulate a minimum spend on their platforms, thus guaranteeing future income. It was probably critical for Microsoft to get this sort of deal when their competitors already had something in the bag.”

The partnerships are non-exclusive — analysts say to avoid being caught in regulators’ crosshairs. Lawmakers are expected to be closely watching the creeping interest of Big Tech in global capital markets, especially since a handful of cloud computing firms run the majority of the market. Amazon, Microsoft and Google cloud computing services had a combined market share of 66 per cent globally in the third quarter of this year, according to Synergy Research Group.

The Bank of International Settlement warned in July that a growing reliance among financial institutions on cloud computing software supplied by a handful of Big Tech companies could have “systemic implications for the financial system”.

“The cloud has changed the idea of what a strategic [supplier] is,” said Lee Sustar, analyst at advisory company Forrester Research. “When the cloud becomes the vehicle for all your IT, that’s a qualitatively different type of challenge.”

Soupjoe5 OP t1_j0lmk87 wrote on December 17, 2022 at 4:30 PM

UK companies that outsource their data to cloud providers must comply with the Financial Conduct Authority’s rules, including having a plan if the cloud computing firm faces an outage.

Some are concerned that the US tech companies’ growing presence in the infrastructure underpinning global financial markets may evolve into a greater challenge, including them becoming the exchanges themselves.

For now, they are looking to make money from selling the cloud infrastructure “so won’t be looking to compete with their clients, but long term they will want to harness the knowledge” and may therefore expand, said Beattie.

In October, the UK’s Financial Conduct Authority began seeking views on the role of Big Tech in finance.

Sheldon Mills, executive director of consumers and competition at the FCA, is assessing competitive threats and said: “This is vital when we consider the role of Big Tech firms in the provision of key technological infrastructure like cloud services.”

It is an assessment that points to how Big Tech may eventually look to build on this newfound interest in exchanges and their data. “Right now they need each other but long term, the friendly supplier could become a very big threat,” Beattie said.