clg_wrath2 t1_iy8orht wrote
I know a lot of people dont understand why a company like Apple would be interested in disney. I'll give a few reasons why now below.
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Right now Hollywood is going through a bit of a crisis mode. People arent flocking back to theaters like pre covid, most streaming services are net losers atm and a major recession is on the horizon. This means studios or media type companies might become the cheapest they've ever been and CEOs will be looking for an easy way to get investors money.
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Right now there are two major industries connecting people throughout the world. Tech and media. Movies/shows are a huge part of media that people connect to and the tech revolution of the past 100 years allows anyone in the world to connect with each other. Apple a tech company would naturally want to control both pathways, connection by tech and media.
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IP is hugely valuable long term. IP itself doesnt make much profit but it can enhance something else to drive that profit extremely high, AKA disney and themeparks.
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Holding that IP might be something that makes a plan easier and more profitable down the road in 25-50 years. Buy it cheap now and use it to sell some type of experience later in time that will be a tech revolution paired with IP content people love and remember
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