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[deleted] OP t1_j25lkk8 wrote

Reply to comment by Unique-Public-8594 in Local Vermont Upstart Outdoor First Aid Kit Community feedback by [deleted]

More First Aid than survival but we have mixed in some survival products in to the trailhead soft kit such a emergency blankets, bivy sack, compass, fire starter, etc. At the end of the day we are giving enough supplies to hopefully get you out of the woods while maintaining lightweight and portability. TrailMedic on Youtube just posted a review of our kits. Check it out: https://youtu.be/NqvjWsF7UJg

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deadowl t1_j26o541 wrote

Obvious things that stand out:

  • Antiseptic wipes should be universal.
  • Lack of hand/feet warmers in cold climates.

What I would recommend is looking at climate and ecosystem zones individually to design first aid and survival kits. E.g. poison parsnip grows in Vermont, let's have something in our kit for exposure to that. Ticks are pretty common east of the Mississippi--gotta have something for that. Hire me to do your market segmentation if need be.

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[deleted] OP t1_j28nxjo wrote

Unfortunately from a cost perspective it is not feasible to have kits designed for every ecosystem zone. It would be alot of overhead sitting on shelves which is why no company has kits designed for that. Most consumers add extra supplies/equipment to their kits.

We do have a tick key in the Trailhead bag, sting relief wipes, posion ivy wipes, hydrocortisone cream etc.

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deadowl t1_j29g1d2 wrote

Okay, so I imagine you have outsourced labor then?

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[deleted] OP t1_j29ia4y wrote

We are an upstart company and have supply chain and manufacturing ready to roll.

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deadowl t1_j29kmgi wrote

Yea, you'd need to adopt a supply chain that restricts manufacturing and distribution for it to not be economically feasible to have regional variants, which is why I'm guessing you're doing the manufacturing over in China or someplace like that where you've gotta have a minimum number of orders per unit specification.

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[deleted] OP t1_j29kwea wrote

We are an upstart company hence why we are on a crowdfunding platform ;)

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deadowl t1_j29no1y wrote

How do you intend to distribute revenue? Are you going to invest in local manufacturing? Maybe take over the old Edge Pharma facilities if they haven't been already?

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[deleted] OP t1_j29pfuk wrote

We are getting way off topic from my original post. Our Director of Logisitics has everything setup without getting into details. Yes, we would love to do everything local once we have enough revenue. We already have a warehouse and office space. Frugged is just a new product line from Garnet Health here in Essex VT.

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deadowl t1_j29qeih wrote

I'd think targeting and later diversifying based on ecological zones is an untapped space that would make a lot of sense because it's not a saturated market like the one you're entering. Insourcing to some level would help you diversify in that space.

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