You tell me where you're shopping lol.

Willys are charging 89,90 SEK/kg for Arla's household cheese atm, discounted from 107 SEK/kg ordinary price link. ICA charges 129 SEK/kg link.

2 kg Kungsörnen spaghetti on ICA is 39,95, used to be around 29 SEK. Barilla's is not too far from it. Willys is very slightly cheaper. The more expensive pasta like tagliatelle and farfalle is what I meant by more expensive.

You can find eggs that cheap if you buy colossal packs but I don't eat that many eggs myself. The colossal packs used to be even cheaper, mind you. If you settle for cartons of 6-8 you will have to pay 3-4 SEK/egg, even at Willys.

Another example is Charkuterifabrikens smoked ham/turkey. Used to be an extremely affordable alternative to wasting money on sliced cheese/ham, at 39 - 49 SEK/kg. I used to have it on my toasts. ICA has stopped selling it and this is where it is at now at Willys: link