I wish you luck, I just don't see a way their profits increase substantially from this point.

I'd be willing to hold onto a company long term provided they're performing well. I wouldn't want to hold for more than a year without seeing some positive increase in outlook.

If you think they can effectively triple their margin % or their total market share in the next 6-12 months they aren't overvalued.

A company that's returning just north of a 1% roi in a market where rates are at 4-5% is not something I'm going to throw money at unless I think they're going to get to above a 5% roi in a short amount of time.