Submitted by RolfEjerskov t3_11wcoi1 in Futurology
In the future, robotaxis will become reality.
What strategies do you think manufacturers will adopt?
Will they produce and maintain the fleet for their own gain or will robotaxis be sold to us consumers so that we can generate income by managing the robotaxis?
Also feel free to comment on what you think each of the EV manufacturers strategies will be.
goolgohm t1_jcxg0ts wrote
>Will they produce and maintain the fleet for their own gain or will
robotaxis be sold to us consumers so that we can generate income by
managing the robotaxis?
Both, I imagine. The major manufacturers are already pushing subscription services, but have no incentive not to sell directly to consumers, either. A car rented out as a service for a year or two will almost certainly generate more added value than one sold outright, but holding these assets would incur maintenance and depreciation expenses, as well. I could see the big automakers pursuing a hybrid strategy. I personally think making extremely desirable, high-option vehicles available to normies via simple and accessible sub services is an untapped revenue stream.
It will be interesting to see how the ride-hailing market changes, though. I could see one or more of the major players try to cut out labor entirely by buying and managing an independent fleet of autonomous cars, but I could also see them both sticking to their tried-and-true Air B&B model where the contractors supply both the capital and labor.
The rental agencies too have skin in the game. I could see them competing with or being abosrbed by the ride-hailers.