I used to work at a small Apple retailer on a university campus. One day, a student came in to ask if we could restore a bunch of files that she had lost when her computer crashed. She had clearly been crying before coming in.

Turns out, she had lost all of the photos and videos she had with her mom, who had recently passed away.

We were able to get the files back, but we didn’t give her the computer back until after we made her swear that she would make multiple backups of them.