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Zombie_Harambe t1_isci2on wrote

Been that way since 07. Big titles like Halo 3, Gears of War, and GTA4 set the stage for the future by having ad budgets equal to development costs.

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woodelvezop t1_iscu1tl wrote

difference is all of those games were actually good. and could 100% justify 60$ price tags. Whereas now games are increasingly low quality, with inflated ad budgets.

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Zombie_Harambe t1_iscu777 wrote

Similar to movies. You can eventually sell the name not the product.

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