Premise is faulty.

Local media is very soft when dealing with all EMS and Fire services, to the point of not even reporting on things like Brentwood losing their EMS.

Local media is also very soft on new car dealers because of how much they pay for ads on the local market.

Local media is soft on local media... Bill Hillgrove slams his car into a grocery store at 2x the DUI limit, walks in to pick up a prescription and you have to dig for the article because the local media is busy talking about how he still calls games at 82. Don Cannon freaks out on air and no other stations covered it. (Little factoid, that nights show is the only one missing from the WTAE archive.)

Nobody else? Disagree.