Spotify's redesign isn't going down well - why are so many apps going for the same look?
news.sky.comSubmitted by dfgooner t3_11p8tbb in technology
Submitted by dfgooner t3_11p8tbb in technology
Despite what your personal opinion is of autoplay, there’s mountains of evidence that it increases engagement and time spent in the app, which are key performance metrics. That’s true across all streaming and social media platforms.
Because this isn't bad at all. It sucks for the user, but it generates more profits. And that's the only thing they care about.
The answer is more nuanced than "some lazy leadership/siloed blah blah". Finding attention-holding UX patterns are HARD, especially on Mobile devices that compete with attention not just with other apps but also the user's external environment - you could look away from the screen due to any small reason. Hence, any pattern that is proven to work (e.g. TikTok's vertical content + scroll + personalized algorithms) tends to be copied. Its a paradigm that users already are familiar with, so the adoption+onboarding "cost" is lower.
Source - drove a redesign for an award winning Mobile app few years ago. Didnt work because it served retail which was hard hit by covid at the time.
>Finding attention-holding UX patterns are HARD,
Is holding the users attention in the Spotify UI contributing to a significant part of the value users derive from Spotify as a service?
Edit: service > derive
Nope, it's that they seek entertainment value elsewhere off-Spotify.
I think that's a fair and accurate description of the actual motivations.
It really does seem like a short sighted attempt to capitalize on the success of other mediums at the expense of the actual value their service and app provides.
Assuming they made a blind change. This design must have gone through a humongous validation phase to assess customer reactions
Spotify should play music, not hold my attention. It is shit design.
Yeah, it helps it you think about this as a case.
Its Q3 2022. Spotify has spent $XM on loyalties, exclusive artists deals (e.g. Joe Rogan) etc. The overall user growth listening to this music and podcasts we paid for is decreasing. We forsee our users ignoring Spotify and prefering to spend time on TikTok, Insta etc for entertainment, curate music taste etc. We want to double down on user engagement and get users interested in Spotify. You are the PM in charge of the new Spotify. What do you do?
If your answer is "spend more money on music and stream that" - we already spent a lot, and not all artists are willing to sign Spotify deals.
The reason is because UI is never a company wide decision. They have a department for it, and what are they going to do once a design is finalized? Sit around? Quit and not get paid? They will keep trying to innovate even though design is not necessarily something that can always be innovated in that way.
They could work on their TV apps that is hot garbage.
They could improve their existing fucking app. Literally unsubscribed from Spotify last month because they don't have a "don't play this song" feature.
Do you normally listen through the weekly recommendations or radio or what?
When I looked into it, their computer app which I used didn't have the feature at all. Disabling songs was only available on mobile, but even that would only disable it on that specific phone -- not account wide.
I personally HATE the new Spotify look and function
Same! I just realized the redesign yesterday, it is so damn frustrating. The home page is literally useless to me as it is now, I'll never use it. I'm not going to sit here scrolling for songs aimlessly.
Improve the freaking apple tv app
I figure it's because they just all sort of distill down their UIs until it's the most fecking awful possible design literally ever.
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The worst redesign. I can't frickin use the home page anymore, it's useless to me. I'm never going to waste my time scrolling for music like that.
Any idiot can make an App only a genius can make it work 😂
"Why are so many apps going for the same look"
Frameworks, programmers are too lazy/incompetent and companies too money hungry to do stuff on their own so, it's why eventually every app will look the same, same reason as to why browsers look so similar, they all run on Chromium.
Or why all websites tried to force the same theme including Reddit's new theme, because they were all trying to force in similar frameworks like React/Angular onto their website, before that it was bootstrap and so on.
React itself has nothing to do with theming. Also, in larger companies, design and development are usually spread across separate teams. The "lazy programmers" usually don't actually decide what the UI will look like. To be honest, your comments feel very uninformed.
Right, and Java has nothing to do with most Java desktop applications looking the same and win32 programs also had nothing to do with them having around the same interface, after all they're all just meant to be frameworks to build a program on right? what should they have anything to do with the apps themselves looking a certain similar way with each other
You specifically mentioned React, which is what I'm responding to, but yes, using UI frameworks like JavaFX, Win32, GTK will cause your apps to look a specific way. However, while React itself may be a UI framework, in the web world, styling is done through CSS. It is not React's concern.
If you know of the UI framework that all these companies are using to achieve similar layouts, I'd be very interested in seeing what specifically that is.
Also your not wrong about browsers looking the same, but that's not out of laziness (not sure if that was implied). These days browsers are so complicated that there probably won't every be a new browser developed. It's just Chrome and Firefox, which is a little bit scary IMO.
a lazy programmer wouldn't want to redesign a functional app as now they have to do more work and fix broken tests.
designers implement ui then they're built
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Everybody is missing an obvious cause for the UI “sameness”: UI/UX is a discipline that optimizes for certain features, typically user engagement and ease of use. Once the optimal patterns are found, they will be implemented across the board.
For comparison, every nation on the planet has very, very similar traffic laws and signage/symbology. The optimal way to control traffic has been found, so everybody uses it. Imagine if every country had their own unique signage, road markings, right of way rules, etc. You would have to study and relearn everything every time you drove somewhere new.
Furthermore, nobody can explain why having UI “sameness” is a problem at all. Why should UI theory be re-invented from scratch for every app and website? Isn’t it better for them all to use a common visual language so users can jump into them intuitively and focus on getting tasks done rather than learning thousands of different UIs?
Spotify also has pathetic sound quality.
giltwist t1_jc0ipbv wrote
> Open Spotify once the revamp is complete, and your home screen could autoplay a video podcast you might like
Ack! No. Autoplay bad. How has NO company learned this?