The positioning of the “Fred Hill” campaign poster is sadly ironic.

I was walking with a non cyclist out of town friend and we passed a ghost bike. I stopped for a minute.

He waited patiently - when we started walking again - he asked “what was that?” I explained. He said “I’ve never seen one of those before.”

Later it occured to me that 1) most non cyclists don’t know what a ghost bike is 2) people in cars probably notice moving bikes as much as they do ghost bikes