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I_Like_Driving1 t1_j96dsqd wrote

lol, social media platforms are shooting themselves in the foot

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0x6835 t1_j96n1jw wrote

People said Elon Musk was insane for doing this and now Meta is doing the exact same thing.

Remind me of Samsung making fun of apple then copying the same ideas.

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I_Like_Driving1 t1_j96ngxw wrote

That doesn't mean they're achieving anything.

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0x6835 t1_j96nqj0 wrote

They're extracting more money from clout chasers.

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I_Like_Driving1 t1_j96p1w8 wrote

Clout is only happening if you have an audience. I doubt Facebook/Twitter will maximize their userbase with these options. We'll see what happens.

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0x6835 t1_j96u0zl wrote

Not FB, but instagram. A lot of small businesses/ E-girls/ content creators who are not notable enough will buy it.

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Spaceman-Spiff t1_j98cz85 wrote

If you get boosted in the algorithm everyone who monetizes social media will pay for it. I see people who rail against Elon but still have Twitter blue because they depend on it to make money.

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totemlight t1_j9ae283 wrote

Yeah but they might stop making money if people stop using it….

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Butterbuddha t1_j9azxmf wrote

Wait I thought that the only way for it to be worth it was if you ARE notable, so you can protect your brand? Grandma doesn’t need the blue check but Volvo might

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0x6835 t1_j9b4ugd wrote

Volvo most likely already several verified accounts. But some mid-size youtube/podcaster may not be notable enough to get one so they'll buy one.

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CaliforniaF0g t1_j97uafe wrote

They could've earned a lot more if it was for an ad-free experience. My guess is that will be Facebook's next paid DLC.

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Daimakku1 t1_j97xba2 wrote

Didi he finally give up on that Metaverse thing or is he still at it?

Havent read any shill articles about it for a while now.

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LeonBlacksruckus t1_j97lyz5 wrote

People are so ignorant. They are responding to increased privacy rules and regulations and trying to get off relying on ads as their only revenue driver.

It’s also a very simple way to essentially eliminate bot farms.

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stsh t1_j9evlk9 wrote

I have a hard time believing that 2 of the largest companies in the world with some of the largest data resources on the planet would implement this if they weren’t achieving anything.

There’s clearly something to this that critics are missing.

Any sort of objective dialogue on what this could accomplish when Twitter implemented it was drowned out by Reddit’s vocal hate for Elon.

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PopCultureWeekly t1_j97xxc4 wrote

And Musk is insane for doing it. Less than 100,000 people are paying for it on Twitter. Lol

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whatweshouldcallyou t1_j9agjgc wrote

What an insane guy, creating a new revenue stream that ONLY around 100,000 people are paying.

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PopCultureWeekly t1_j9apor3 wrote

It’s actually 37,000. If you think 37,000 people paying $8 is going to make a dent in that $44 billion dollar purchase I’m not sure what to say

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whatweshouldcallyou t1_j9ard92 wrote

37000 in the first few weeks. That number will likely grow to at least double by June. And, it's a non trivial revenue stream.

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PopCultureWeekly t1_j9as2k2 wrote

It’s been two and a half months. And it actually went down. My guess is once people started getting that 2nd charge

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Heelricky16 t1_j99opg6 wrote

I’m not sure what I’m missing here. How is he insane for doing it? Sure, less than 100k May be paying for it, so let’s say 80k, @ $11/month (iOS prices) that’s making them $880k a month just for people who want a blue check mark

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OriginalCompetitive t1_j98dkfp wrote

Not at all. The ability to publish a tweet to the world is nearly worthless to most people, but incredibly valuable to some. How much would Nikki Haley have paid, for example, to publish her candidacy for President to the world? $100,000? More? How much would Trump pay per tweet? How much would McDonalds pay? Hundreds? Thousands?

Charging commercial users a hefty price while letting normal people tweet for free is an obvious move, and makes perfect sense.

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macweirdo42 t1_j9a7d2f wrote

Power users drive engagement and are the reason anyone comes to Twitter in the first place. He's trying to double dip.

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epic_null t1_j995mek wrote

... They missed the hype train a while ago. Tumblr's over here making them all rainbow and letting people send them to each-other.

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JaggedMetalOs t1_j99lb7w wrote

Once they see one company get away with it they all want in on it...

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GoblinBrain420 t1_j9ac0z9 wrote

As a social media manager this is going to utterly fuck my role.

No doubt I’ll have to start thinking of two tier content ideas. One for the ones who pay and expect more high production posts and then ideas for the normies.

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Psychobob2213 t1_j9c1zbz wrote

They all know the game at this point. The first one to monetize something that shouldn't be monetized is ridiculed, and maybe delays rolling it out.

A handful of folks remember and point out how ridiculous it is when the second one does it. Then the third does it and we're used to getting screwed.

Luckily we're still on step one with car manufactures coopting the on-disc DLC model with BMW pay-walling heated seats.

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CaptainClownshow t1_j9eh1k3 wrote

Zucc isn't exactly the picture of smart decision-making. Look at how much money he's wasted on his metaverse .

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0x6835 t1_j9ej6z1 wrote

He made billions and billions before that lol.

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ddhboy t1_j98dzm8 wrote

Especially when this has effect on rankings in the algorithm. Twitter shot itself in the foot on that one by making the analytics public. If the people that I follow with tens of thousands of followers are only getting 300 or so impressions per tweet, then what hope do I have with a much smaller follower count? Now you want to me to pay for the prospect of screaming into the wind?

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SleepingSicarii t1_j98uipp wrote

Definitely not. Facebook saw all the idiots buying Twitter Blue and decided to also get the money for their own platform. People use Facebook and Instagram (and Twitter) for $0, and now even if 1 person buys it every month, it’s worth it. $12 for Facebook to provide almost nothing extra.

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gabzox t1_j9930p7 wrote

This is what people aren't realizing. Even if only 100k subscribe...that's going to be close to 1 mil profit with little extra work

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[deleted] t1_j99eevw wrote

[deleted]

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gabzox t1_j99erns wrote

And it still is. They don't stop verifying...there are requirements and they still must verify you.

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Mr_Xolotls t1_j975a10 wrote

People laugh at this, but then these companies make money, and then the rest follow.

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Kombucha_Hivemind t1_j98dsr5 wrote

Until their users bleed away or die off, and they made some money in the short-term, but destroyed a future revenue stream.

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a_rainbow_serpent t1_j9921sj wrote

Bleed off to where? These twitter and Facebook accounts have replaced corporate PR departments and journalists in media channels. These corporate entities will not fund departments again to write email press releases and email out then follow up on engagement, when a few thousand dollars a year in licence fees allows them to remain in touch. Social media may feel like it’s “influencers” and giving voice to individuals it really is just corporate money all the way down.

Soon social media will be even more like Television or radio with a clear divide between licensed content creators and consumers. We are watching the death of social media as we have know it, which was born out of the death of open internet.

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Kombucha_Hivemind t1_j993c5q wrote

Where are younger people going now? Tik tok? Where did people go from My Space? There is nothing holding people to a social network, if enough people leave the social network it will die. The journalists and the corporations will follow the actual people, people don't follow the corporations.

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cloudxo t1_j9elicd wrote

So if Tik tok does the same thing by charging for a blue badge then what?

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stevemoveyafeet t1_j99hrem wrote

I'll be deleting FB and Insta if this ends up happening, probably won't be the only one to.

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happyscrappy t1_j99e9bp wrote

Yeah. People groused about Xbox Live (online play on Xbox) costing monthly money. Next console generation Sony and Nintendo started charging too.

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stsh t1_j9evw8r wrote

Exactly. Facebook and Twitter understand their businesses better than any average Joe on Reddit.

I don’t understand this decision myself but I’m sure they have their reasons. People commenting things like “bad move, Facebook” just sound dumb.

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BenWallace04 t1_j98cnmw wrote

Twitter has never been profitable

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nockeenockee t1_j993a5n wrote

It made money in 2018 and 2019.

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BenWallace04 t1_j993v66 wrote

So being slightly profitable for 2 years out of a 17 year existence is something to brag about?

Why would others follow suit? That doesn’t sound like a sustainable model.

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Reddit-SFW t1_j997n0w wrote

He was just correcting your incorrect statement, not bragging about it.

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BenWallace04 t1_j9985u3 wrote

I was being hyperbolic.

I didn’t literally go through ever yearly Twitter financial statement.

The amount of net losses they have faced in 17 years renders those two years moot and then some.

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Reddit-SFW t1_j998tp0 wrote

It didn’t translate well over text. But carry on…

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nockeenockee t1_j99bufb wrote

Accuracy is important. Twitter was never making huge profits, but it was a sustainable company.

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[deleted] t1_j97n416 wrote

They shoot themselves right in the tick.

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Kamui079 t1_j99lblc wrote

I don't know why people are pretending like online services offering a monthly paid premium option is some new crazy idea.

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I_Like_Driving1 t1_j99lg8n wrote

'cuz we got used to having our data mined and using these platforms "for free".

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